Grand Marketing Research Plus, Inc. (GMR+) has been established as a Market Research Company operating in the Philippines. GMR+ formally began its operations on October 2008. Its founders are enterprising market research professionals who have more than 30 years of experience in the market research industry as practitioners and entrepreneurs. They started their careers with the largest research house in the Philippines, the Pulse Research Group (now The Nielsen Company, Phils.) for more than a decade, reaching middle management positions until establishing their own companies in the late 1980s. Their experience as research practitioners opened their vision to the vast needs of growing marketing services. Realizing these needs, they came up with a company that will serve the marketing research needs of its clients.